Meet Alix
Alix is a Kiwi-born Senior Copywriter with 7 years’ experience writing for SaaS, FinTech and travel. She’s passionate about bringing unique brand voices and narratives to life, using human-first language to cut through the noise of an increasingly crowded AI–driven content landscape.
She specialises in creating content optimised for SEO, GEO and UX – so every piece not only resonates with the right audience, but is also discoverable through both AI and traditional search engines.
When she’s not writing creative copy, she’s analysing data – looking at which CTA buttons users click, which pieces of content convert best and how content is performing in search.
