

Copywriters who understand education
We can shape messaging for your institution that sticks. By putting ourselves in your audience’s shoes, we anticipate pain points – like trying to grasp application criteria, curriculum pathways, and pedagogies —and create copy that engages, informs and converts.
Boosting student recruitment and retention
Avion has more than a decade of experience helping the world’s top universities write website content, course descriptions, faculty prospectuses, marketing campaigns, success stories, and SEO blog content. We understand the student experience and how to serve them the information they need throughout their journey with you. Our goal is creating content that not only drives enrolments, but also advocacy.
Objective expertise in a competitive landscape
Our team has a deep portfolio of schools, universities, education agencies, and start-ups under its belt. From working with institutions of all sizes, we’ve gained invaluable knowledge of what’s worked and what hasn’t and how to apply this to achieve our clients’ organisational goals. Curious? Ask us about storytelling, search, personalisation, and local versus international markets.