June 8, 2017

Suncorp Discovery Tool

JUNE 2017 NEWSLETTER

People on Suncorp Investor Day

This year, we’ve been working closely with the e-commerce team at Suncorp Insurance on a number of exciting projects across the Suncorp brands. We recently got to see our work come to life in a real world setting – last month Suncorp opened the doors to its flagship concept store in Carindale, QLD.

The store is the second iteration of its kind – version 1.0 opened in Parramatta (NSW) in 2016 – and it reimagines the traditional banking customer experience, taking a modern retailer-inspired approach, with a host of exciting new features, including the Discovery Tool 2.0. This interactive, self-service tool allows customers to discover products, services and tips relevant to what they need. The response so far has been extremely positive.

The Discovery Tool 2.0 was unveiled at the recent Suncorp ‘Investor’s Day’ (pictured). We can’t wait to see the development of this and other exciting Suncorp projects!

‘Till next time!

Natalie & the Avion team

Content tips & tricks

THE POWER OF PERSONALISED EMAILS: FOUR WAYS YOUR CUSTOMER WILL RESPOND

By Eventbrite.com.au

Looking to promote your next event via email? Eventbrite tells us how through personalised emails.

4 PUSH NOTIFICATION STRATEGIES THAT WORK – AND THE PSYCHOLOGY BEHIND THEM

By Bitly.com

An interesting look at human psychology and what prompts people to click on push notifications.

YOUR CONTENT MARKETING WON’T WORK WITHOUT THIS

By Jerod Morris, Copyblogger.com

“What is copy?” Jerrod from Copybloger explains the importance of content writing, from using the right words to marketing them.

HOW TO DEVELOP AN EFFECTIVE CONTENT STRATEGY – SMALL BUSINESS FESTIVAL 2017

By Avion Communications

We’re proud to be presenting at this year’s Small Business Festival on what we know best – content strategy. Come along to the Donkey Wheel House and enjoy a relaxed event where you’ll learn from experienced content strategist and copywriter, Natalie Khoo

Industry Insights

January 21, 2022

Content design in theory and practice – who’s doing it well?

November 26, 2021

Who writes your copy? Spotlight on… Marina Penderis

November 10, 2021

Fintech 2021: Who survived and what’s ahead?

October 29, 2021

Could you use a microsite for your next campaign?

October 6, 2021

5 ways technology’s impact is a force for good

SUBSCRIBE TO OUR NEWSLETTER